Today, WordPress is one of the most widely used CMS and web creation platforms. 75 million of the 175 million web pages in the world use WordPress . What’s more, there are millions of content circulating on the web. Wouldn’t it be easier if we automate the content fetching process? And the automation can be done using the WordPress RSS Feed.
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What are RSS Feeds?
RSS Feed or RSS is a type of web feed that allows users and applications to get regular updates from web pages of their choice. RSS stands for Rich Summarry Text or Really Simple Syndication.
To understand this term, we will consider it with a YouTube channel. People subscribe to certain YouTube channels because they don’t want to miss the latest videos. RSS Feeds are like that too: sending you notifications when there are new posts. Actually, you can bookmark a piece of content or go directly to the web page to check the latest posts. However, this kind of action takes time.
With an RSS feed, you only need to visit the website once and subscribe to the feed. After that, you will receive notifications or updates automatically. Not only shortening the process of sending information to users, RSS also allows syndicated content. That means, WordPress-based site owners can distribute their content more easily.
Even though RSS Feeds have been around since 1999, many people are still not familiar with this tool. However, it could not hurt for you to try this web feed that has a lot of convenience!
How to Create an RSS Feed in WordPress?
The following are the main features that are components of this system.
- WordPress Site : A place to store and organize content.
- RSS Feed : WordPress will create a structured XML document every time you publish a new post. We call this a feed containing a summary and metadata of the content.
- Feed reader (news aggregator) : Application to collect and group feeds from various websites into one interface.
The way it works is very easy. You only need to subscribe to a website that activates a feed reader. Every time the site posts new content, the feed reader will fetch the content for you. You will also be notified of the update via email or smartphone, depending on the settings offered by the feed reader.
Feed reader automatically sorts feeds so you don’t have to do it yourself. However, if you want to see what the content looks like, you can access it by adding /feed/ to any blog URL.
For example, say you want to access a feed from examples.com/blog/ . In this case, the WordPress RSS Feed URL would be example.com/blog/feed . The domain example.com can be replaced with your domain name. The page will look like this:
If, for example, you want to see a feed of Hostinger’s content, you can access it by typing https://mataku.eu.org/feed/ . It looks more or less the same as the screenshot below:
Although there are browsers that have a built-in feed reader, we would not recommend using it. The built-in feed readers of some browsers do not have the ability to interpret feeds correctly.
For example, whenever Google Chrome can’t read the feed properly, you’ll see the text: “This XML file does not appear to have any style information associated with it. The document tree is shown below. ”
The general use of a feed reader is to simplify the flow of sending information to the user. Then, why choose the complicated way when there are simpler options, unless you are an experienced user?
Uses of RSS Feeds
For some people, the use of RSS Feeds is outdated given the increasing popularity of Facebook, Instagram, and YouTube. Even so, we believe that RSS Feeds are still relevant today. Below are some of the uses of RSS Feeds.
RSS Feed is a powerful tool in website development. That’s why, as a website owner, don’t let this tool be missed. Here are some of their uses:
- Can be used for syndicated content. RSS Feeds make content accessible and readable by many people. Anyone can access and subscribe to your site if they wish. In order for your site to be accessed and subscribed by web visitors, enable the RSS Feed so they can see this tool. However, how to do it? Use a widget or thumbnail, then put it in the sidebar, then combine it with interesting text. You will see the result later. You can also integrate RSS Feeds with IFTTT to promote content on various social media platforms. If done correctly, your website will receive a high amount of traffic!
- Can be part of an email marketing strategy . Don’t just sell products or send reminders via email. As a first step, promote your feed to expand your email list. Create a ‘call to action’ option that will direct people to subscribe to the feed. This way, subscribers can access the latest content you post directly from your email.
- Additional customization. At this point, you must already have a blog or website with an attractive and professional appearance. The theme applied is in accordance with the website’s vision and mission. Even with the chosen interface, it must have succeeded in providing the best experience for the user. However, what about the appearance of the RSS Feed? You can add text, images, different styles, and even ads to each post in the feed. While you’ll need to know PHP to do additional customizations (and that means it’s not easy for novice users to do), it doesn’t hurt to run the customizations to get the best appearance for your feed.
There are two reasons why you should use an RSS feed, namely flexibility and convenience. You don’t have to browse 20 different websites to read good content. Just subscribe to the site of your choice and you will get a notification every time the website owner posts good content. This method is also very useful when you are not within stable internet coverage.
Most feed readers provide a search function. You can mark favorite topics, then the feed reader will send notifications if there is a rocky post published, then you group these posts into archives to read later.
Think of the RSS Feed as a subscription feature. This feature has many benefits for anyone, whether it’s an ordinary user or an experienced user.
Now that you know what a WordPress RSS Feed is and how to use it, try enabling it on your website.